Are you a blogger or content creator?

Would you like to:

 

If you answered YES to any of these questions, you need a One-on-One Blog Audit!

how a one-on-one blog audit works

Step 1: Introduction

I’ll get to know you and your site with an introductory phone call. We’ll talk briefly about your website and social media channels, areas that you’d like to improve, and your goals for growth. After our call, I’ll evaluate the behind-the-scenes technology on your site.

Step 2: Skype Session

Let’s get down to business – your business! In this face-to-face Skype session, we’ll dive deep into your brand, any problems you want to solve with your site, any areas you’d like to focus on for improvement or growth, and more.

Step 3: Blog Audit Report

Your Blog Audit Report includes a detailed analysis of your blog and social presence, and specific recommendations for improvements. Sections include:

• CONTENT – quality and style of text and photos, readability, and cohesiveness with your brand
• DESIGN – brand appropriateness of theme, photos, logo, typography, and other graphics
• USABILITY – site organization, navigation, mobile usability and optimization, user interface design
• BRANDING – brand cohesiveness, consistency across platforms, and connection with key audiences
• TECHNOLOGY – SEO, site speed, responsive design, plugin optimization, ad placement, etc.

Step 4: Follow-Up Call

After you have a chance to review your Blog Audit Report, I’ll follow up with another 30-minute phone call or Skype session to answer any questions. I’ll also provide you with a list of products, plugins, and people to help make improvements to your blog immediately.